Case Study
Develop and launch a new SasS solution
Develop and launch a modular Energy Management SasS solution to start a new revenue stream for one the leading utilities companies in Europe
Problem Statement
How to develop new SasS solution complementary with the existing energy solution portfolio and leverage a commodity sales organisation to launch this new product into the market.
Context
A leading European utility company developed an energy solution business unit. Market and customer feedback made it obviously that digital product development was essential to continue enhancing the solution portfolio. Energy Management was selected as the first digital product to be developed leveraging a new agile development process and structure. The existing regional sales organisation had limited experience in selling and delivering digital solutions.
Results
A modular cloud-based Energy Management SasS solution was developed in 6 months with several MVP’s (Minimum Variable Product) in between. The first module covered basic monitoring, smart meter connectivity & dashboard functionality and each additional module came with enhanced features up to a holistic overview of all energy related data, alarm management and automation.
The solution was introduced by a selective group of trained energy consultants in each European region and created a new revenue stream (4M€ in year 1). In addition, the Energy management become an effective customer engagement tool for more complex and bespoke energy reduction solutions.
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